Planedge brings specialized skills and knowledge to assist companies in making the best possible business decisions. They typically provide oversight and leadership in executing projects from planning to completion, they help in streamlining projects.

 

The old website had an inconsistent 'Information Architecture', with multiple pain points like an overload of text, unnecessary or irrelevant information, outdated graphic styles and simply bad copywriting. The aim was to create a consistent visual language throughout all the screens. All the graphics and copy needed to be changed and made more impactful and powerful. A relevant site map had to be made for a better flow of information so that the user sees what the brand wants to show.